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Mike is a Strategy Director at Undercurrent, and lives in Red Hook, Brooklyn. Mike's interested in technology, design, photography, film, food, funny videos, and pictures of cute animals. This site is a place for you to discover the things that Mike thinks are interesting enough to pass on. Email: him[at]mikearauz[dot]comFind me on teh interwebs:
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Oct 23, 2011
10:42am
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Google: Not Doomed « Traffick: The Business of Search
That’s fair enough. But Facebook is a pretty specific enemy. And the problem comes when you assume that Facebook is doing so very well and that Google is doomed because Google doesn’t “get” what “Facebook gets” about a “social platform”.
And then Google’s Q3 results came out.
Without a dime of revenue from Google+, or a dime of revenue from the huge spike in advertiser-to-audience fit that will come about as a result of Google+ having 100 million reasonably active users of the Google+ platform (er, product, for now), Google is knocking it out of the park.
It’s not doing all that well in some areas. But it knows who it is. And that’s important for a company that means to be great.
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